Bread & Fortunes – Eastside Projects at Frieze Art Fair

When: 10th–14th October 2012
Where: Regent’s Park, London

Digbeth creatives will be invading London’s Frieze Art Fair this week, selling food from their stall in Yangjiang Group’s large scale ‘Shu Fa at Cricket Pavilion’.

Eastside Projects is working with Loaf in Stirchley to create ‘artist’s bread’: artists have been invited to design stencilled texts and images, such as ‘Steal This’, which are then cooked onto sourdough loaves and sold at the gallery. For Frieze, a local London bakery will be taking over to provide fresh artist-stamped loaves for the stall.

A series of fortune cookies inspired by the Yangjiang Group’s calligraphy has also been created; useful words of wisdom (‘One Day In Mountain Is Worth One Thousand Years In The World’), directives, warnings and suggestions are contained within the sealed cookies, also available from the stall.

Digbeth-based The Lombard Method will be keeping Eastside Projects company on the stall, selling ‘Frieze Floss’, freshly made candy floss for the fair. Edible Eastside will also be present with their ‘Warwick Bar’ – a fudge bar named after the canal basin in Digbeth where they are based.

But that’s not all that’s happening at Eastside Projects this month; the full listings for events in Digbeth in October are given below.

Eastside Projects October Events 2012

About Pamela Pinski

Digbeth and Proud
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